by Shawn Boday | Jul 15, 2016 | Entrepreneurship, Leadership, Management
It’s called your Unique Selling Point. Defined by Entrepreneur.com as “The factor or consideration presented by a seller as the reason that one product or service is different from and better than that of the competition”. Or in other words, what sets you apart....
by Shawn Boday | Jul 14, 2016 | Entrepreneurship, Leadership, Management
Speak with confidence Using a firm but intimidating tone when speaking with co workers at the office is the perfect way to bridge the two qualities together. According to a survey of 700 managers by Pearson, 85% considered upspeak to be a sign of insecurity and...
by Shawn Boday | Jun 20, 2016 | Entrepreneurship, Leadership, Management, Small Bussiness
Although business has its incredible rewards, from the bad days to the slow months, there will more than a handful of times when you will be faced with insurmountable pressure to close a deal, perfect a pitch deck or even merge companies to fuse two very different...
by Shawn Boday | May 25, 2016 | Entrepreneurship, Leadership, Management, Small Bussiness
Deciphering how to bring in and retain your current customer base is a task that takes a great deal of insightful research and planning. Segmenting a certain portion of the population in order to target these individuals to purchase a service or product is difficult,...
by Shawn Boday | Apr 20, 2016 | Entrepreneurship
Every successful entrepreneur has a set of habits they attribute to their long-term success. Some claim to have them from the start while others talk of the effort it took to form them. Regardless of how you come about your success-building habits, there are certain...
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